Business and Consumer Surveys
If you’re in the middle of strategy development for your new idea, it’s likely that you’re asking yourself the following question. “Is this a viable idea, and is there a real need for it?”
Let’s discuss how to build a survey solution for your business with B2B marketing research and business surveys.
B2B market research to support your business decisions
Lead Express provides a range of qualitative and quantitative B2B survey solutions to provide a clear picture of what your audience really wants.
We’re experts in end-to-end business and consumer surveys, providing quality B2B market research to get the information you need to help you forge ahead with your goals. No job is too big, or too small. Speak with our team today.
Businesses conduct B2B surveys for all different reasons, including:
- To validate an idea prior to investment
- To gain a better understanding of a customer base
- To attract new or retain existing customers
- To develop a better user experience on a website or app
- To measure customer satisfaction
Creating and conducting your own consumer surveys or B2B customer research can often be fraught with bias, small sample sizes and inaccurate reporting, not to mention the pitfalls of asking closed-ended questions.
When using Lead Express, you don’t need to worry about any of this; we provide unbiased results to give you a clear view of the business landscape so you can be sure you are making decisions based on real data and real findings.
So what do we offer?
When we say we take care of the whole survey process, we mean it. We cover both qualitative and quantitative B2B market research with audiences of any size, via email, web, phone or face-to-face. We develop client-centric surveys to generate leads, with a user experience that ensures high response rates and real insights.
Our B2B survey service includes:
- Identification of your audience
- Consideration of the most efficient way to create your survey
- Facilitation of your survey structure
- Building your survey questions
- Development of pre-survey emails to ensure high click-through and response rates
- Conducting the survey
- Analysis of survey data
- Presenting you with the findings in an executive framework so you gain a clear and realistic view of what your customers are thinking and saying.
Who do we survey?
Knowing who to survey is the biggest piece of the puzzle. We believe it’s important to talk to the decision makers, the people at the top, the C-suite. Reaching this level of audience helps to ensure you are obtaining views from those who are central to your business relationship, the ones who push the button when it comes to selecting a new supplier.
And then what?
Then we work with your key stakeholders to ensure we have a clear understanding of your strategy and expectations. This provides us with thorough knowledge to conduct research that will deliver the information you require.
What do we know?
We know that many businesses launch a product or service without first conducting thorough research. Entering the market based on an assumption can lead to wasted time and budget loss.
What makes us a B2B survey specialist?
With over 3 million business decision makers, and the broadest B2B (business-to-business) reach nationwide, you can be sure we have access to the audience you want and gain the information you need.
We have the experience (and the know-how) when it comes to extracting valuable information from an audience; their views and perceptions about a product, service or industry and whether they feel it’s relevant.
As B2B survey specialists, let us provide you with the insights you need to make business decisions with confidence, saving you unnecessary spend, time and effort.
Here’s to the end of second guessing. Why wonder, when you can know?
I want to start generating guaranteed, qualified leads.
Upgrade your sales pipeline with qualified opportunities 
Get in touch for a confidential discussion of how Lead Express can assist your business. We service a range of business lead generation outsourcing and consultancy requirements across Australia.
