Lead Generation Blog

The lasted news, updates, information and strategies in lead generation and how they apply to your business.

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Every Business Needs a Marketing Plan to Be Successful

Every business needs customers, and your marketing strategy is central to finding new ones. However, poor planning can lead to business owners discounting the value ...

How to run a successful B2B event online

The world of business-to-business marketing events has changed a lot in recent times. And whilst you've probably mastered how to host a physical B2B event, ...

5 Steps to Implementing an Effective Lead Management Process

Regardless of your business size and type, you need customers. This article goes through the importance of lead management and the 5 stages of an ...

What is Marketing Automation?

Marketing today is a tricky business. No doubt it’s a key driver in generating leads for your business but the ...

What is Inbound Marketing?

Marketing today is a tricky business. No doubt it’s a key driver in generating leads for your business but the ...

How To Use Marketing Automation To Drive Lead Generation

In today’s competitive e-commerce marketplace, small percentages can generate big profits and business success. If you increase your conversion rate by a couple of percentage ...