Case Studies
How to effectively clean and update business information
Your customer data asset erodes with time and a lot of companies do not spend time or resources to continually update this information.
Important considerations when choosing a lead generation partner
Here’s a checklist of the things you should consider to make sure you’re getting everything you actually need to generate leads.
Inhouse vs outsourcing
The reality is most sales people are generally very good at converting opportunities but they lack the drive and know-how to generate and identify effective new opportunities.
Lead generation strategies for the Australian market
Simply picking up a phone and ‘cold calling’ senior decision-makers runs the risk of reducing potential opportunities.
The importance of a good prospect list
There are a few ways to obtain a good prospect list but rushing out and purchasing one from a data company may not be the most effective way.
Tracking leads and outcomes
So you’re trying to increase brand awareness, build new relationships with your target market and ultimately generate more sales.
